Yucatan Brewing Co.
This is a self-initiated project for local brewery opening in Phoenix, Arizona.
Yucatan is a startup brewery launched by two friends passionate about beer and wanted to bring something new to the industry. Sam and Nick becomes bored by the regular retail beer offer, they decided to open their own beer business.
Yucatan delivers flavoured beer inspired by Mayan culture. Idea of connecting the owners passion around ancient cultures, Mayans in favour, with the company professional activity becomes our goal.
Starting from name creation and strategic brand positioning Brandman Vision put the brand in front of the competition and help them with attracting a great amount of customers. The scope of the project includes also brand identity and packaging designs for Yucatan first product lines prepared for retail.
- Brand Research & Strategy
- Brand Identity System
- Packaging Design
- Promotion / Launch